Jurassic was born 50 years ago thanks to Xavier David, the founder of Fromi, who decided to create a cheese similar to Comté, but in a smaller format, with wheels weighing up to 12 kg. Today, Jurassic has lost none of its original spirit; quite the contrary! And to celebrate its half-century of existence, Jurassic is now a signature line, a whole brand with a strong identity. For this special occasion, the brand has been given a new look with new labels, and transformed into a line of delicious mountain cheeses. They mainly come from the Jura mountain range, on both the French and Swiss sides and are made with raw milk from traditional farms in the region. The cows mainly feed on grass in the summer and on silage-free hay and aftergrowth in the winter, providing richness and flavour to the milk they produce. Do not miss out on these cheeses!
This is the latest addition to the range: The Dino is the Jurassic for children, an introduction to the wonderful world of raw milk cheeses! This hard cheese mature 4 to 5 months and is smooth and melting, with a fine nutty taste. A real treat for children throughout the day. Its friendly mascot, Juju the Dino, is used on many marketing tools to help you sell this future bestseller. See more in the video below.
Download the comic